The site is located at Vartak Nagar, Thane. The area reflects stable demand for real estate due to Eastern Express Highway which provides better connectivity. There is ample social infrastructure and facilities such as Viviana / Korum Mall, Singhania School, Juipiter Hospital, Upvan Lake, National Park, Thane Railway Station and link road connecting Thane to Borivali. Absorption rate in the area is high as various other reputed developers such as Hiranandani, Lodha etc. have launched their projects and were quite successful in sales. Also upcoming Cadbury Metro Station is 1.7 kms away from project which makes it an attractive project for working professionals.