Rating Rationale
July 23, 2020 | Mumbai
Perfect House Private Limited
Rating outlook revised to 'Negative'; ratings reaffirmed
 
Rating Action
Total Bank Loan Facilities Rated Rs.25 Crore
Long Term Rating CRISIL BBB/Negative (Outlook revised from 'Stable' and rating reaffirmed)
Short Term Rating CRISIL A3+ (Reaffirmed)
1 crore = 10 million
Refer to annexure for Details of Instruments & Bank Facilities
Detailed Rationale

CRISIL has revised its rating outlook on the long-term bank facilities of Perfect House Private Limited (PHPL) to 'Negative' from 'Stable' while reaffirming the rating at 'CRISIL BBB'. The short-term rating has been reaffirmed at 'CRISIL A3+'.

The outlook revision reflects expected weakening of the business risk profile as revenue in fiscal 2021 could be significantly lower due to a truncated order book. While, nationwide lockdown to contain the spread of COVID-19 pandemic may have a limited direct impact on the execution of current orders, as the operations of the company have resumed from the third week of May 2020, the economic disruptions could shrink the future order flow, thereby impacting the revenue for the company in fiscal 2021. Revenue in fiscal 2020 also saw a sharp decline to an estimated Rs 150 crores as against revenue of Rs 293 crores in fiscal 2019 on account of drop in orders from a major client, Reliance Jio Infocomm Ltd (Reliance Jio). This drop in order was to be compensated by orders from other customers in the telecom and defence sectors, which did not materialise as expected. Overall credit risk profile however remains supported by lower quantum of fixed outlays in the cost structure and a comfortable financial risk profile, especially liquidity.

The ratings reflect a healthy financial risk profile and the extensive experience of the promoters in distributing and trading in diesel generator (DG) sets, engines, pumps, and spares. These strengths are partially offset by tender-based operations and susceptibility to cyclicality in the DG set business.

Key Rating Drivers & Detailed Description
Strengths
* Healthy financial risk profile:
The capital structure is comfortable with estimated adjusted networth and total outside liabilities to adjusted networth ratio of  Rs 77 crore and 0.36 time, respectively, as on March 31, 2020. Debt protection metrics are healthy, as reflected in the estimated interest coverage of 49.79 times for fiscal 2020. The financial risk profile is expected to remain at a similar level over the medium term, backed by steady accretion to reserves.
 
* Extensive industry experience of the promoters:
Benefits from the promoters' experience of over five decades, a strong track record in providing after-sales services, and a healthy relationship with key suppliers should continue to support the business risk profile.
 
Weaknesses:
* Tender-based operations:  Revenue is entirely tender-based and thus highly susceptible to the quantum of tenders floated and the ability to successfully bid for them. The industry's low entry barriers and tender-based operations result in intense competition which restricts the ability of company to bid for large projects. Also, revenues have declined year-on-year to an estimated Rs 150 crore in fiscal 2020 from Rs 293 crore in fiscal 2019. Ability to successfully bid the tenders and execute the orders would be a key rating sensitivity factor.
 
* Exposure to cyclicality in the DG set business: The DG set business is susceptible to any adverse economic scenario. During periods of slow economic growth and industrial investments, low tenders being floated from defence sectors and the pace of development of telecom sector moderates, thereby constraining revenue and earnings of players.
Liquidity Adequate

Net cash accrual is expected at Rs 11-19 crore per fiscal against nil debt obligation, over the medium term. The cash accrual would be utilised towards incremental working capital or capex requirements, if any. The fund-based limit of Rs 5 crore (sub-limit of Rs 20 crore non-find-based limit) was not utilised over the 12 months through May 2020. Capex of Rs 5-7 crore per fiscal is expected over the medium term. Liquidity is further aided by unencumbered liquid mutual funds of around Rs 42 crore as on March 31 2020. The current ratio is estimated at around 3 times as on March 31, 2020.

Outlook: Negative

CRISIL believes revenue would be constrained over the medium term due to a truncated order book.

Rating Sensitivity Factors
Upward factors
* Successful bidding and execution of orders, leading to improvement in revenue to above Rs 300 crore per fiscal.
* Sustenance of operating margins.

Downward factors:
* Decline in revenue to below Rs 100 crore per fiscal or lower profitability
* A stretch in the working capital cycle, any large, debt-funded capital expenditure (capex) or investments not related to operations, or any major cash outflow to group companies, leading to weakening of the financial risk profile.

About the Company

Established in 1988 by Mr Chotelal Ghelani, PHPL assembles DG sets of 1-200 kilovolt ampere. The company is managed by Mr Shirish Ghelani, Mr Deepak Ghelani, Mr Sanjay Ghelani and Mr Vipul Ghelani. The manufacturing facility is in Satara, Maharashtra, and the headquarters are in Mumbai.

Key Financial Indicators
As on/for the period ended March 31 Unit 2019 2018
Operating income Rs crore 293.01 233.43
Reported profit after tax (PAT) Rs crore 30.06 18.54
PAT margin % 10.3 7.90
Adjusted debt/adjusted networth Times 0.09 0.48
Interest coverage Times 96.92 44.70

Any other information: Not applicable

Note on complexity levels of the rated instrument:
CRISIL complexity levels are assigned to various types of financial instruments and are included (where applicable) in the Annexure -- Details of Instrument in this Rating Rationale. For more details on the CRISIL complexity levels, please visit www.crisil.com/complexity-levels.
Annexure - Details of Instrument(s)
ISIN Name of instrument Date of allotment Coupon rate (%) Maturity date Issue
size
(Rs.Cr)
Complexity levels Rating assigned and outlook
NA Bank Guarantee NA NA NA 20 NA CRISIL A3+
NA Proposed Fund-Based Bank Limits NA NA NA 5 NA CRISIL BBB/Negative
Annexure - Rating History for last 3 Years
  Current 2020 (History) 2019  2018  2017  Start of 2017
Instrument Type Outstanding Amount Rating Date Rating Date Rating Date Rating Date Rating Rating
Fund-based Bank Facilities  LT/ST  5.00  CRISIL BBB/Negative      05-04-19  CRISIL BBB/Stable  31-07-18  CRISIL BBB/Stable    --  -- 
Non Fund-based Bank Facilities  LT/ST  20.00  CRISIL A3+      05-04-19  CRISIL A3+  31-07-18  CRISIL A3+    --  -- 
All amounts are in Rs.Cr.
Annexure - Details of various bank facilities
Current facilities Previous facilities
Facility Amount (Rs.Crore) Rating Facility Amount (Rs.Crore) Rating
Bank Guarantee 20 CRISIL A3+ Bank Guarantee 20 CRISIL A3+
Proposed Fund-Based Bank Limits 5 CRISIL BBB/Negative Drop Line Overdraft Facility 5 CRISIL BBB/Stable
Total 25 -- Total 25 --
Links to related criteria
CRISILs Approach to Financial Ratios
CRISILs Bank Loan Ratings - process, scale and default recognition
Rating criteria for manufaturing and service sector companies
CRISILs Bank Loan Ratings
The Rating Process

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