Rating Rationale
July 28, 2020 | Mumbai
Sri Durga Maruthi Automotives Private Limited
Rating migrated to 'CRISIL BB-/Stable'
 
Rating Action
Total Bank Loan Facilities Rated Rs.16.34 Crore
Long Term Rating CRISIL BB-/Stable (Migrated from 'CRISIL BB-/Stable  ISSUER NOT COOPERATING'*)
1 crore = 10 million
Refer to annexure for Details of Instruments & Bank Facilities
*Issuer did not cooperate; based on best-available information
Detailed Rationale

Due to inadequate information and in line with the Securities and Exchange Board of India guidelines, CRISIL had migrated its rating on the long-term bank facilities of Sri Durga Maruthi Automotives Pvt Ltd (SDMAPL) to 'CRISIL BB-/Stable Issuer Not Cooperating'. However, the company has started sharing the information required for a comprehensive rating review. Consequently, CRISIL is migrating the rating to 'CRISIL BB-/Stable'.
 
The rating continues to reflect the extensive experience of the promoter and the company's established presence in the automotive (auto) dealership business and moderate operating efficiencies. These strengths are partially offset by modest scale of operations in the intensely competitive auto dealership segment and below-average financial risk profile.

Key Rating Drivers & Detailed Description
Strengths: 
* Extensive industry experience of the promoter and established presence in the auto dealership business: The company is promoted by Mr S Venkateswara Rao, who has been in the auto business for around two decades. CRISIL believes SDMAPL will continue to benefit from its established presence and its promoter's extensive experience.
 
* Moderate operating efficiencies: Above-average operating margin and prudent working capital management results in moderate operating efficiencies. Return on capital employed was comfortable at 15.2% in fiscal 2020 and is likely to be in the range of 13-14% over the medium term.
 
Weaknesses:
* Modest scale of operations in the intensely competitive auto dealership segment: SDMAPL's modest scale is reflected in revenue of Rs 53.1 crore in fiscal 2020. The company faces competition from other dealers of MSIL and of other four-wheeler manufacturers in Andhra Pradesh. CRISIL believes SDMAPL's scale of operations will remain modest over the medium term.
 
* Below-average financial risk profile: Financial risk profile is marked by a modest networth and high total outside liabilities to tangible networth (TOL/TNW) of Rs 3.33 crore and 4.89 times respectively as of March 31, 2020. Interest coverage ratio too is modest at 1.44 times in fiscal 2020.
Liquidity Stretched

Working capital facilities were utilised extensively at 95.7% on average over the 12 months through June 2020, while the electronic dealer financing scheme facility was utilised 91.2% on average in the six months through June 2020. Net cash accrual is estimated at Rs 70-100 lakh each in fiscals 2021 and 2022 and will be sufficient to meet debt obligation of Rs 20-25 lakh per fiscal.

Outlook: Stable

SDMAPL will continue to benefit from the extensive experience of the promoter.

Rating Sensitivity factors
Upward factors
* Revenue growth of 25-30% per annum, with operating margin sustained at above 6.5%
* Significant equity infusion resulting in improvement in financial risk profile and liquidity
 
Downward factors
* Stretch in the working capital cycle, with gross current assets(GCA) increasing to over 175 days
* Decline in the operating margin below 3%
About the Company

Incorporated in 2016, SDMAPL is an authorised dealer of MSIL at Anantpur in Andhra Pradesh for the Nexa range of four-wheelers and spares, accessories and services. The company is promoted by Mr Venkateshwar Rao.

Key Financial Indicators
Particulars   2020* 2019
Revenue Rs crore 53.10 49.54
Profit after tax (PAT) Rs crore 0.58 0.35
PAT margin % 1.09 0.71
Adjusted debt/adjusted networth Times 4.67 7.27
Interest coverage times 1.42 0.53
*Provisional

Any other information: Not applicable

Note on complexity levels of the rated instrument:
CRISIL complexity levels are assigned to various types of financial instruments and are included (where applicable) in the Annexure -- Details of Instrument in this Rating Rationale. For more details on the CRISIL complexity levels, please visit www.crisil.com/complexity-levels.
Annexure - Details of Instrument(s)
ISIN Name of instrument Date of allotment Coupon rate (%) Maturity date Issue size
(Rs cr)
Complexity level Rating assigned with outlook
NA Cash Credit NA NA NA 4.0 NA CRISIL BB-/Stable
NA Term Loan NA NA Sept-2022 1.75 NA CRISIL BB-/Stable
NA Electronic Dealer Financing Scheme(e-DFS) NA NA NA 10.35 NA CRISIL BB-/Stable
NA Proposed Long Term Bank Loan Facility NA NA NA 0.24 NA CRISIL BB-/Stable
 
Annexure - Rating History for last 3 Years
  Current 2020 (History) 2019  2018  2017  Start of 2017
Instrument Type Outstanding Amount Rating Date Rating Date Rating Date Rating Date Rating Rating
Fund-based Bank Facilities  LT/ST  16.34  CRISIL BB-/Stable      04-11-19  CRISIL BB-/Stable (Issuer Not Cooperating)*  30-08-18  CRISIL BB-/Stable    --  -- 
All amounts are in Rs.Cr.
*Issuer did not cooperate; based on best-available information
Annexure - Details of various bank facilities
Current facilities Previous facilities
Facility Amount (Rs.Crore) Rating Facility Amount (Rs.Crore) Rating
Cash Credit 4 CRISIL BB-/Stable Cash Credit 4 CRISIL BB-/Stable/Issuer Not Cooperating
Electronic Dealer Financing Scheme(e-DFS) 10.35 CRISIL BB-/Stable Electronic Dealer Financing Scheme(e-DFS) 10.35 CRISIL BB-/Stable/Issuer Not Cooperating 
Proposed Long Term Bank Loan Facility .24 CRISIL BB-/Stable Term Loan 1.75 CRISIL BB-/Stable/Issuer Not Cooperating 
Term Loan 1.75 CRISIL BB-/Stable Working Capital Demand Loan .24 CRISIL BB-/Stable/Issuer Not Cooperating 
Total 16.34 -- Total 16.34 --
Links to related criteria
Assessing Information Adequacy Risk
CRISILs Approach to Financial Ratios
CRISILs Bank Loan Ratings - process, scale and default recognition
Criteria for rating trading companies
Rating Criteria for Retailing Industry
CRISILs Bank Loan Ratings
The Rating Process

For further information contact:
Media Relations
Analytical Contacts
Customer Service Helpdesk
Saman Khan
Media Relations
CRISIL Limited
D: +91 22 3342 3895
B: +91 22 3342 3000
saman.khan@crisil.com

Naireen Ahmed
Media Relations
CRISIL Limited
D: +91 22 3342 1818
B: +91 22 3342 3000
naireen.ahmed@crisil.com

Mohit Makhija
Director - CRISIL Ratings
CRISIL Limited
B:+91 124 672 2000
mohit.makhija@crisil.com


Arjun Venkitaraman
Rating Analyst - CRISIL Ratings
CRISIL Limited
B:+91 40 4032 8200
Arjun.Venkitaraman@crisil.com


Timings: 10.00 am to 7.00 pm
Toll free Number:1800 267 1301

For a copy of Rationales / Rating Reports:
CRISILratingdesk@crisil.com
 
For Analytical queries:
ratingsinvestordesk@crisil.com


 

Note for Media:
This rating rationale is transmitted to you for the sole purpose of dissemination through your newspaper / magazine / agency. The rating rationale may be used by you in full or in part without changing the meaning or context thereof but with due credit to CRISIL. However, CRISIL alone has the sole right of distribution (whether directly or indirectly) of its rationales for consideration or otherwise through any media including websites, portals etc.


About CRISIL Limited

CRISIL is a leading agile and innovative, global analytics company driven by its mission of making markets function better. We are India’s foremost provider of ratings, data, research, analytics and solutions. A strong track record of growth, culture of innovation and global footprint sets us apart. We have delivered independent opinions, actionable insights, and efficient solutions to over 1,00,000 customers.
 
We are majority owned by S&P Global Inc., a leading provider of transparent and independent ratings, benchmarks, analytics and data to the capital and commodity markets worldwide.
 
For more information, visit www.crisil.com 


Connect with us: TWITTER | LINKEDIN | YOUTUBE | FACEBOOK

About CRISIL Ratings
CRISIL Ratings is part of CRISIL Limited (“CRISIL”). We pioneered the concept of credit rating in India in 1987. CRISIL is registered in India as a credit rating agency with the Securities and Exchange Board of India (“SEBI”). With a tradition of independence, analytical rigour and innovation, CRISIL sets the standards in the credit rating business. We rate the entire range of debt instruments, such as, bank loans, certificates of deposit, commercial paper, non-convertible / convertible / partially convertible bonds and debentures, perpetual bonds, bank hybrid capital instruments, asset-backed and mortgage-backed securities, partial guarantees and other structured debt instruments. We have rated over 24,500 large and mid-scale corporates and financial institutions. CRISIL has also instituted several innovations in India in the rating business, including rating municipal bonds, partially guaranteed instruments and microfinance institutions. We also pioneered a globally unique rating service for Micro, Small and Medium Enterprises (MSMEs) and significantly extended the accessibility to rating services to a wider market. Over 1,10,000 MSMEs have been rated by us.


CRISIL PRIVACY
 
CRISIL respects your privacy. We may use your contact information, such as your name, address, and email id to fulfil your request and service your account and to provide you with additional information from CRISIL.For further information on CRISIL’s privacy policy please visit www.crisil.com.


DISCLAIMER

This disclaimer forms part of and applies to each credit rating report and/or credit rating rationale that we provide (each a “Report”). For the avoidance of doubt, the term “Report” includes the information, ratings and other content forming part of the Report. The Report is intended for the jurisdiction of India only. This Report does not constitute an offer of services. Without limiting the generality of the foregoing, nothing in the Report is to be construed as CRISIL providing or intending to provide any services in jurisdictions where CRISIL does not have the necessary licenses and/or registration to carry out its business activities referred to above. Access or use of this Report does not create a client relationship between CRISIL and the user.

We are not aware that any user intends to rely on the Report or of the manner in which a user intends to use the Report. In preparing our Report we have not taken into consideration the objectives or particular needs of any particular user. It is made abundantly clear that the Report is not intended to and does not constitute an investment advice. The Report is not an offer to sell or an offer to purchase or subscribe for any investment in any securities, instruments, facilities or solicitation of any kind or otherwise enter into any deal or transaction with the entity to which the Report pertains. The Report should not be the sole or primary basis for any investment decision within the meaning of any law or regulation (including the laws and regulations applicable in the US).

Ratings from CRISIL Rating are statements of opinion as of the date they are expressed and not statements of fact or recommendations to purchase, hold, or sell any securities / instruments or to make any investment decisions. Any opinions expressed here are in good faith, are subject to change without notice, and are only current as of the stated date of their issue. CRISIL assumes no obligation to update its opinions following publication in any form or format although CRISIL may disseminate its opinions and analysis. CRISIL rating contained in the Report is not a substitute for the skill, judgment and experience of the user, its management, employees, advisors and/or clients when making investment or other business decisions. The recipients of the Report should rely on their own judgment and take their own professional advice before acting on the Report in any way.CRISIL or its associates may have other commercial transactions with the company/entity.

Neither CRISIL nor its affiliates, third party providers, as well as their directors, officers, shareholders, employees or agents (collectively, “CRISIL Parties”) guarantee the accuracy, completeness or adequacy of the Report, and no CRISIL Party shall have any liability for any errors, omissions, or interruptions therein, regardless of the cause, or for the results obtained from the use of any part of the Report. EACH CRISIL PARTY DISCLAIMS ANY AND ALL EXPRESS OR IMPLIED WARRANTIES, INCLUDING, BUT NOT LIMITED TO, ANY WARRANTIES OF MERCHANTABILITY, SUITABILITY OR FITNESS FOR A PARTICULAR PURPOSE OR USE. In no event shall any CRISIL Party be liable to any party for any direct, indirect, incidental, exemplary, compensatory, punitive, special or consequential damages, costs, expenses, legal fees, or losses (including, without limitation, lost income or lost profits and opportunity costs) in connection with any use of any part of the Report even if advised of the possibility of such damages.

CRISIL Ratings may receive compensation for its ratings and certain credit-related analyses, normally from issuers or underwriters of the instruments, facilities, securities or from obligors. CRISIL’s public ratings and analysis as are required to be disclosed under the regulations of the Securities and Exchange Board of India (and other applicable regulations, if any) are made available on its web sites, www.crisil.com (free of charge). Reports with more detail and additional information may be available for subscription at a fee – more details about CRISIL ratings are available here: www.crisilratings.com.

CRISIL and its affiliates do not act as a fiduciary. While CRISIL has obtained information from sources it believes to be reliable, CRISIL does not perform an audit and undertakes no duty of due diligence or independent verification of any information it receives and / or relies in its Reports. CRISIL keeps certain activities of its business units separate from each other in order to preserve the independence and objectivity of the respective activity. As a result, certain business units of CRISIL may have information that is not available to other CRISIL business units. CRISIL has established policies and procedures to maintain the confidentiality of certain non-public information received in connection with each analytical process. CRISIL has in place a ratings code of conduct and policies for analytical firewalls and for managing conflict of interest. For details please refer to: https://www.crisil.com/en/home/our-businesses/ratings/regulatory-disclosures/highlighted-policies.html

CRISIL’s rating criteria are generally available without charge to the public on the CRISIL public web site, www.crisil.com. For latest rating information on any instrument of any company rated by CRISIL you may contact CRISIL RATING DESK at CRISILratingdesk@crisil.com, or at (0091) 1800 267 1301.

This Report should not be reproduced or redistributed to any other person or in any form without a prior written consent of CRISIL.

All rights reserved @ CRISIL