Rating Rationale
July 23, 2020 | Mumbai
Sudhakar Plastic Private Limited
Rating outlook revised to 'Stable'; ratings reaffirmed
 
Rating Action
Total Bank Loan Facilities Rated Rs.24.85 Crore (Enhanced from Rs.15.75 Crore)
Long Term Rating CRISIL BBB+/Stable (Outlook revised from 'Positive' and rating reaffirmed)
Short Term Rating CRISIL A2 (Reaffirmed)
1 crore = 10 million
Refer to annexure for Details of Instruments & Bank Facilities
Detailed Rationale

CRISIL has revised its rating outlook on the long-term bank facilities of Sudhakar Plastic Private Limited (SPPL; part of the Sudhakar group) to 'Stable' from 'Positive',while reaffirming the rating at 'CRISIL BBB+' and has reaffirmed its 'CRISIL A2' rating on the company's short-term bank facilities..
 
The outlook revision reflects the expected moderation of business performance because of lower than expected revenue and profitability. Revenue declined 12% in fiscal 2020 to Rs 861 crore because of slower-than-anticipated flow of orders from the state governments of Andhra Pradesh and Telangana. Revenue is further expected to fall 20% in fiscal 2021 because of subdued demand from the key end-user construction segment. Moreover the measures taken by the Central and the state governments to contain the spread of Covid-19 including the lockdown in April and May 2020, and temporary closure of non-critical establishments, inter-state transportation, and areas of mass gatherings are likely to increase the competitive intensity, thereby adversely impacting the pricing flexibility. Hence operating margin (11% in fiscal 2021) too is expected to be under pressure over the medium term.
 
However financial risk profile, continues to be strong while liquidity is also expected to be adequate. A sustained slowdown in end-user industries and slower recovery can weaken the credit risk profile. The ability to revert to operational stability and any relief measures given by the government will be key monitorables. 
 
The ratings continue to reflect the group's established market position in the polyvinyl chloride (PVC) pipes segment in Andhra Pradesh and Telangana, the extensive experience of its promoter, and comfortable financial risk profile. These strengths are partially offset by geographic concentration in revenue, susceptibility to volatility in raw material prices, and exposure to intense competition.

Analytical Approach

CRISIL has combined the business and financial risk profiles of Sudhakar Irrigation Systems Private Limited (SISPL), SPPL, Sudhakar Polymers Pvt Ltd (SPL), and Sudhakar PVC Products Pvt Ltd (SPVCPL). All the companies, collectively referred to as the Sudhakar group, are in the same business, and have common promoter and fungible cash flow.
 
CRISIL has treated 75% of the unsecured loans of Rs 148.36 crore extended by the promoter and their relatives as on March 31, 2020, as equity and 25% as debt as the loans are subordinated to bank debt and will be retained in the business over the medium term. Moreover, interest on unsecured loans are likely to be ploughed back into the business.

Please refer Annexure - List of entities consolidated, which captures the list of entities considered and their analytical treatment of consolidation.

Key Rating Drivers & Detailed Description
Strengths: 
* Established regional market position and the promoter's extensive experience: Track record of over four decades in the PVC pipes and fittings business, along with established regional presence, strong brand recall, and the promoter's experience will continue to support the group's business.
 
* Comfortable financial risk profile: Networth and gearing were healthy at Rs 341 crore and 0.3 time, respectively, as on March 31, 2020. Total outside liabilities to tangible networth ratio was also comfortable at 0.41 time. Debt protection metrics were adequate, reflected in interest coverage and net cash accrual to total debt ratios of 3.9 times and 0.53 time, respectively, in fiscal 2020.
 
Weaknesses:
* High geographical concentration in revenue: Majority of the revenue is derived from Andhra Pradesh and Telangana. Hence, the group remains exposed to geopolitical and climate-related risks and to the risk of any economic slowdown in the two states.

* Susceptibility to volatility in raw material prices and exposure to intense competition: Profitability remains susceptible to volatility in the price of key raw material, PVC resin, which is linked to petrochemical prices. PVC resin accounts for 85% of the total cost. Moreover, intense competition from large players continues to constrain the business risk profile.
Liquidity Adequate

Liquidity is expected to be adequate aided by healthy net cash accrual, minimally utilised bank limits, and fund support from the promoter. Net cash accrual is estimated at Rs 65-75 crore each in fiscals 2020 and 2021 and will be sufficient to meet term debt obligation of Rs 16-19 crore. Moreover cushion available in the bank limits supports liquidity. Utilisation of limits averaged 42% over the 12 months through September 2019. Further, need-based fund support from the promoter in the form of interest-bearing unsecured loans is expected to continue. The group also enjoys moderate financial flexibility as the interest on unsecured loans and dividends can be deferred in case of stress.

Outlook: Stable

CRISIL believes the Sudhakar group will maintain its healthy financial risk profile in the absence of any major debt-funded capital expenditure (capex).

Rating Sensitivity factors
Upward factors
* Revenue growth of 20% along with sustenance of operating margin at 12% and prudent working capital management, resulting in healthy net cash accrual of Rs 55-60 crore per annum
* Diversification of product profile and moderation in geographical concentration risk
 
Downward factors
* Decline in revenue by 15-20% and operating margin to 9-10% resulting in significant fall in net cash accrual
* Any large, debt-funded capex or larger-than-expected dividend, weakens the capital structure
About the Group

The Sudhakar group manufactures PVC pipes and fittings and high-density polyethylene (HDPE) and low-density polyethylene (LDPE) pipes and tanks. The group is promoted by Mr Meela Satyanarayana.
 
SISPL, incorporated in 1997, manufactures PVC, chlorinated PVC pipes, and rotomoulded tanks and garden pipes. SPPL, incorporated in 1992, manufactures PVC and HDPE/LDPE pipes. Incorporated in 1995, SPL manufactures PVC pipes and fittings.

Established in 1972 as a partnership firm and reconstituted as a private limited company in 2010, SPVCPL manufactures PVC pipes, HDPE pipes, and rotomoulded tanks and garden pipes. The company started manufacturing cables in February 2017.

Key Financial Indicators Consolidated
Particulars Unit 2020 2019
Revenue Rs crore 861.2 977.2
PAT Rs crore 30.5 45.9
PAT margin % 3.54 4.7
Adjusted debt/Adjusted networth Times 0.3 0.45
Interest coverage Times 3.9 4.2

Any other information: Not applicable

Note on complexity levels of the rated instrument:
CRISIL complexity levels are assigned to various types of financial instruments and are included (where applicable) in the Annexure -- Details of Instrument in this Rating Rationale. For more details on the CRISIL complexity levels, please visit www.crisil.com/complexity-levels.
Annexure - Details of Instrument(s)
ISIN Name of instrument Date of allotment Coupon rate (%) Maturity date Issue size (Rs crore) Complexity Levels Rating assigned with outlook
NA Bank Guarantee NA NA NA 5.50 NA CRISIL A2
NA Cash Credit NA NA NA 8.00 NA CRISIL BBB+/Stable
NA Inland/Import Letter of Credit NA NA NA 10.00 NA CRISIL A2
NA Long Term Loan NA NA Dec-2022 1.35 NA CRISIL BBB+/Stable
 
Annexure - List of entities consolidated
Names of entities consolidated Extent of consolidation Rationale for consolidation
SISPL Full Same line of business with common promoters and fungible cash flows
SPL Full Same line of business with common promoters and fungible cash flows
SPPL Full Same line of business with common promoters and fungible cash flows
SPVCPL Full Same line of business with common promoters and fungible cash flows
Annexure - Rating History for last 3 Years
  Current 2020 (History) 2019  2018  2017  Start of 2017
Instrument Type Outstanding Amount Rating Date Rating Date Rating Date Rating Date Rating Rating
Fund-based Bank Facilities  LT/ST  9.35  CRISIL BBB+/Stable  08-01-20  CRISIL BBB+/Positive/ CRISIL A2      29-11-18  CRISIL BBB+/Positive/ CRISIL A2  30-10-17  CRISIL BBB+/Stable/ CRISIL A2  CRISIL BBB/Stable/ CRISIL A3+ 
Non Fund-based Bank Facilities  LT/ST  15.50  CRISIL A2  08-01-20  CRISIL A2      29-11-18  CRISIL A2  30-10-17  CRISIL A2  CRISIL A3+ 
All amounts are in Rs.Cr.
Annexure - Details of various bank facilities
Current facilities Previous facilities
Facility Amount (Rs.Crore) Rating Facility Amount (Rs.Crore) Rating
Bank Guarantee 5.5 CRISIL A2 Bank Guarantee 5.5 CRISIL A2
Cash Credit 8 CRISIL BBB+/Stable Cash Credit 8 CRISIL BBB+/Positive
Inland/Import Letter of Credit 10 CRISIL A2 Cheque Purchase .25 CRISIL A2
Long Term Loan 1.35 CRISIL BBB+/Stable Inland/Import Letter of Credit 2 CRISIL A2
Total 24.85 -- Total 15.75 --
Links to related criteria
CRISILs Approach to Financial Ratios
CRISILs Bank Loan Ratings - process, scale and default recognition
Rating criteria for manufaturing and service sector companies
CRISILs Criteria for Consolidation
CRISILs Criteria for rating short term debt
Criteria for rating entities belonging to homogenous groups

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