Rating Rationale
September 02, 2020 | Mumbai
Surya Bakery and Confectionery Private Limited
Revised from 'CRISIL B+/Stable Issuer not cooperating' to 'CRISIL D' and simultaneously revised to 'CRISIL B/Stable'
 
Rating Action
Total Bank Loan Facilities Rated Rs.14.75 Crore
Long Term Rating CRISIL B/Stable (Revised from 'CRISIL B+/Stable ISSUER NOT COOPERATING'* to 'CRISIL D' and Simultaneously Revised to 'CRISIL B/Stable')
1 crore = 10 million
Refer to annexure for Details of Instruments & Bank Facilities
*Issuer did not cooperate; based on best-available information
Detailed Rationale

Due to inadequate information and in line with the Securities and Exchange Board of India guidelines, CRISIL had migrated its rating on the long-term bank facilities of Surya Bakery and Confectionery Private Limited (SBCPL) to 'CRISIL B+/Stable Issuer Not Cooperating'. However, the company's management has started sharing the information necessary for a comprehensive review of the rating. Consequently, CRISIL has migrated the rating from 'CRISIL B+/Stable Issuer Not Cooperating' to 'CRISIL D' and simultaneously revised it to 'CRISIL B/Stable'.
 
The revision in rating to 'CRISIL D' reflects delay in servicing term debt obligations due to cash flow mismatch, which was on account of lower than expected offtake from recent concluded capex. The simultaneous upgrade to 'CRISIL B/Stable' reflects CRISIL's that the company has restructured its term loan in the month of March-2020, where moratorium of 12 months has been sanctioned. The company is expected to generate sufficient cash accruals against repayment obligations and if at all any shortfall promoters would be supporting through unsecured loan/equity infusion. Also the company has undertaken to ensure timely servicing of debt going forward.
 
The ratings continue to reflect the SBCPL's modest scale and presence in competitive bakery product manufacturing and an average financial risk profile. These weaknesses are partially offset by promoters' extensive experience, and established brand name in Gujarat and healthy operating profitability.

Key Rating Drivers & Detailed Description
Weakness:
* Modest scale and presence in competitive bakery product manufacturing:
Revenue for fiscal 2020 is estimated at Rs 9 crore and has been stagnant in the past four years. Ramp-up in scale after the recent capital expenditure for baked/roasted snacks and premium bakery products remains a key monitorable.
 
* Average financial risk profile:
The financial risk profile remains constrained by high gearing of around 4 times as on March 31, 2020, driven by debt-funded capital expenditure. Debt protection metrics were average, as reflected in interest coverage of 1.5 times and net cash accrual to adjusted debt ratio below 0.15 time in fiscal 2020
 
Strengths
* Promoters' experience, and established brand name in Gujarat
Benefits from experience of promoters in confectionary manufacturing and retail business, their keen grasp of market dynamics, and diversified product portfolio should continue to support the business. The company has established its Oven Magick brand in Gujarat, and it currently operates through own and franchisee outlets in Ahmedabad, Baroda, Anand, and Nadiad.
 
* Healthy operating profitability:
The company has maintained healthy operating profitability range in past 5 fiscals through 2020. Aided by established brand of bakery items SBPL's profitability is expected to remain healthy over the medium term as well.
Liquidity Poor

Liquidity remains poor as reflected in almost full bank utilization for past six months ended March-2020 with fund based limits of Rs. 1.5 crore. There has been instances of delay in term debt in past on account of cashflow mismatch. Also company has taken unsecured loan from NBFC's/bank to tied up for the liquidity mismatch and has duly paid instalments for the same, however they have moratorium 1 & 2 announced in lieu of COVID. Current ratio remains low remains low estimated at 0.95 times as on 31st, March, 2020.  Going forward the company is expected to generate sufficient cash accruals against repayment obligations and if at all any shortfall promoters would be supporting through unsecured loan/equity infusion.

Outlook: Stable

CRISIL believes SBCPL will continue to benefit over the medium term from the promoters' experience.

Rating Sensitivity factors
Upward factors
* Cushion in accruals vs. term debt obligations above 1.2 times
* Sustainability of profitability
 
Downward factors
* Interest coverage below 1.2 times
* Stretch in working capital cycle
About the Company

Established in 2007, SBCPL, promoted by the Baroda-based Ms Sneha Shah and Mr Dharmendra Shah, manufactures bakery and confectionary products which are sold through retail outlets and franchisees in Baroda, Ahmedabad, Anand and Nadiad under the Oven Magick brand.

Key Financial Indicators
Particulars Unit 2019 2018
Revenue Rs crore 9.49 9.20
Profit after tax (PAT) Rs crore -1.9 0.04
PAT margins % -19.9 0.39
Adjusted debt/adjusted net-worth Times 6.7 3.94
Interest coverage Times 1.07 1.89

Any other information: Not applicable

Note on complexity levels of the rated instrument:
CRISIL complexity levels are assigned to various types of financial instruments and are included (where applicable) in the Annexure -- Details of Instrument in this Rating Rationale. For more details on the CRISIL complexity levels, please visit www.crisil.com/complexity-levels.
Annexure - Details of Instrument(s)
ISIN Name of instrument Date of allotment Coupon rate (%) Maturity date Issue size
(Rs cr)
Complexity levels Rating assigned
with outlook
NA Cash Credit NA NA NA 1.5 NA CRISIL B/Stable
NA Term Loan NA NA Jul-26 12.01 NA CRISIL B/Stable
NA Proposed Long Term
Bank Loan Facility
NA NA NA 1.24 NA CRISIL B/Stable
Annexure - Rating History for last 3 Years
  Current 2020 (History) 2019  2018  2017  Start of 2017
Instrument Type Outstanding Amount Rating Date Rating Date Rating Date Rating Date Rating Rating
Fund-based Bank Facilities  LT/ST  14.75  CRISIL B/Stable  22-07-20  CRISIL B+/Stable (Issuer Not Cooperating)*  10-04-19  CRISIL B+/Stable  26-12-18  CRISIL B+/Stable (Issuer Not Co-operating)*  27-09-17  CRISIL B+/Stable  CRISIL BB-/Stable 
All amounts are in Rs.Cr.
*Issuer did not cooperate; based on best-available information
Annexure - Details of various bank facilities
Current facilities Previous facilities
Facility Amount (Rs.Crore) Rating Facility Amount (Rs.Crore) Rating
Cash Credit 1.5 CRISIL B/Stable Cash Credit 1.5 CRISIL B+/Stable/Issuer Not Cooperating
Proposed Long Term Bank Loan Facility 1.24 CRISIL B/Stable Term Loan 13.25 CRISIL B+/Stable/Issuer Not Cooperating
Term Loan 12.01 CRISIL B/Stable -- 0 --
Total 14.75 -- Total 14.75 --
Links to related criteria
Assessing Information Adequacy Risk
CRISILs Approach to Financial Ratios
CRISILs Bank Loan Ratings - process, scale and default recognition
Rating criteria for manufaturing and service sector companies
CRISILs Bank Loan Ratings
The Rating Process
Understanding CRISILs Ratings and Rating Scales

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