Rating Rationale
October 23, 2018 | Mumbai
VIP Industries Limited
Rating outlook revised to 'Positive'; ratings reaffirmed
 
Rating Action
Total Bank Loan Facilities Rated Rs.180 Crore
Long Term Rating CRISIL AA-/Positive (Outlook revised from 'Stable' and rating reaffirmed)
Short Term Rating CRISIL A1+ (Reaffirmed)
1 crore = 10 million
Refer to annexure for Details of Instruments & Bank Facilities
Detailed Rationale

CRISIL has revised its outlook on the bank facilities of VIP Industries Ltd (VIP) to 'Positive' from 'Stable' while reaffirming the ratings at 'CRISIL AA-/CRISIL A1+'.

The revision in outlook reflects CRISIL's expectation of sustained improvement in performance aided by healthy growth in volume as well as profitability. Revenue growth will be driven by improving demand prospects for the organised players in the luggage industry post GST implementation, aided by VIP's dominant position in the industry and capacity enhancements. Operating profitability will be buttressed by increasing captive souring of soft luggage and improving product mix. Steady growth in cash accrual, modest capital expenditure (capex) and working capital requirement should further support the financial risk profile and liquidity.

These strengths are partially offset by dependence on Chinese imports in the soft luggage segment, modest pricing flexibility (because of intense competition) and working capital-intensive operations.

Analytical Approach

For arriving at its ratings, CRISIL has combined the business and financial risk profiles of VIP and its subsidiary, VIP Industries Bangladesh Pvt Ltd, VIP Industries BD Manufacturing Pvt Ltd.

Key Rating Drivers & Detailed Description
Strengths
* Market leadership and healthy demand scenario in the domestic luggage industry: VIP is the world's fifth-largest luggage manufacturer, and a market leader in India. VIP has strong brands in the Indian market with products across a wide price range within both the lower and upper segments of the market. The company entered the ladies handbags segment and relaunched its Skybags brand, which has gained significant traction in the market. VIP has a strong distribution network which enables it to have nearly 11,000 customer touchpoints, the highest in the industry.

Luggage demand is expected to remain healthy going forward in line with rising travel and tourism activities. Additionally, post implementation of GST, the price difference between branded goods and unbranded goods has narrowed thereby increasing the demand for branded goods. This has resulted in a healthy growth for organised players since fiscal 2018. VIP will continue to benefit from healthy demand prospects over the medium term supported by its strong position in the industry.

* Healthy financial risk profile and improving liquidity: VIP has a healthy financial risk profile, backed by a conservative capital structure and healthy cash flows from operations. As on March 31, 2018, the company did not have any debt on its books and had networth of Rs 487 crore. Going forward, the company's moderate capex will be comfortably funded through internal accrual. Incremental working capital requirement, which has been prudently managed hitherto, is also likely to remain moderate. Hence the company will continue to remain debt free over the medium term.
Liquidity will also remain comfortable; cash surplus, which stood at Rs 96 crore as on March 31, 2018 will increase gradually over the medium term. Additionally, the Rs 120 crore of fund based limits are completely unutilized.

Weaknesses
* High dependence on Chinese imports: The soft luggage segment, which accounts for bulk of VIP's revenues, is largely sourced from China, thus exposing the company to sharp fluctuations in foreign exchange rates; sharp depreciation in the rupee significantly affects material costs. Despite being a market leader in the organised segment, VIP is able to pass on the hike in material prices only partially, and that too with a lag, due to intense competition from the large, unorganised segment; this also restricts the ability to charge a premium. Though VIP has set up its soft luggage manufacturing facility in Bangladesh, a significant portion will continue to be procured from China.

* Working capital-intensive operations: Luggage industry is highly working capital intensive in nature. While VIP has been able to manage its working capital better than other players in the industry, any significant economic downturns can impact the working capital levels.
Outlook: Positive

CRISIL believes VIP's business risk profile will improve supported by its established market position, improving operating efficiency and healthy demand prospects of luggage industry. Financial risk profile and liquidity should continue to be aided by steady increase in cash accruals and moderate internal funding requirement.

Upward Scenario
* Sustained revenue growth at 18-20% and operating margins at ~15%
* Sustained healthy financial risk profile and steady increase in liquid surplus, supported by healthy cash accruals, and continued moderate capex and working capital requirements.

Downward Scenario
* Lower than expected growth in revenues or operating margins
* Large debt-funded capex/acquisitions leading to material increase in gearing or deterioration in debt protection indicators.

About the Company

VIP, a Dilip Piramal group company, was incorporated as a wholly owned subsidiary of Blow Plast Ltd (BPL) in January 1968. In fiscal 2007, BPL was merged with VIP following restructuring in the group. The company manufactures and markets hard and soft luggage, and is the largest player in the luggage industry in India.

Key Financial Indicators
Particulars Unit 2018 2017
Revenue Rs Cr 1443 1276
Profit After Tax (PAT) Rs Cr 127 85
PAT Margin % 8.8 6.6
Adjusted debt/adjusted networth Times 0.00 0.00
Interest coverage Times 89.28 60.86

Year to Date Figures 
Particulars Unit Q1-2019 Q1-2018
Revenue Rs Cr 518 400
Profit After Tax (PAT) Rs Cr 63 41
PAT Margin % 12.23 10.25
Interest Coverage Times 4892 2119

Any other information: Not applicable

Note on complexity levels of the rated instrument:
CRISIL complexity levels are assigned to various types of financial instruments. The CRISIL complexity levels are available on www.crisil.com/complexity-levels. Users are advised to refer to the CRISIL complexity levels for instruments that they consider for investment. Users may also call the Customer Service Helpdesk with queries on specific instruments.
Annexure - Details of Instrument(s)
ISIN Name of Instrument Date of Allotment Coupon Rate (%) Maturity Date Issue Size (Rs.Cr) Rating Assigned with Outlook
NA Cash Credit & Working Capital demand loan NA NA NA 53 CRISIL AA-/Positive
NA Cash Credit & Working Capital demand loan# NA NA NA 22 CRISIL AA-/Positive
NA Letter of credit & Bank Guarantee NA NA NA 59.5 CRISIL A1+
NA Proposed Working Capital Facility NA NA NA 45.5 CRISIL AA-/Positive
#Interchangeable with non-fun based limits
Annexure - Rating History for last 3 Years
  Current 2018 (History) 2017  2016  2015  Start of 2015
Instrument Type Outstanding Amount Rating Date Rating Date Rating Date Rating Date Rating Rating
Fund-based Bank Facilities  LT/ST  120.50  CRISIL AA-/Positive      29-09-17  CRISIL AA-/Stable  05-10-16  CRISIL AA-/Stable  14-07-15  CRISIL A+/Positive  CRISIL A+/Positive 
                26-09-16  CRISIL AA-/Stable       
Non Fund-based Bank Facilities  LT/ST  59.50  CRISIL A1+      29-09-17  CRISIL A1+  05-10-16  CRISIL A1+  14-07-15  CRISIL A1  CRISIL A1 
                26-09-16  CRISIL A1+       
All amounts are in Rs.Cr.
Annexure - Details of various bank facilities
Current facilities Previous facilities
Facility Amount (Rs.Crore) Rating Facility Amount (Rs.Crore) Rating
Cash Credit & Working Capital demand loan 53 CRISIL AA-/Positive Cash Credit & Working Capital demand loan 75 CRISIL AA-/Stable
Letter of credit & Bank Guarantee 59.5 CRISIL A1+ Letter of credit & Bank Guarantee 59.5 CRISIL A1+
Proposed Working Capital Facility 45.5 CRISIL AA-/Positive Proposed Working Capital Facility 45.5 CRISIL AA-/Stable
Cash Credit & Working Capital demand loan# 22 CRISIL AA-/Positive      
Total 180 -- Total 180 --
#Interchangeable with non-fun based limits
Links to related criteria
CRISILs Approach to Financial Ratios
CRISILs Bank Loan Ratings - process, scale and default recognition
Rating criteria for manufaturing and service sector companies
CRISILs Criteria for Consolidation
CRISILs Criteria for rating short term debt

For further information contact:
Media Relations
Analytical Contacts
Customer Service Helpdesk
Saman Khan
Media Relations
CRISIL Limited
D: +91 22 3342 3895
B: +91 22 3342 3000
saman.khan@crisil.com

Naireen Ahmed
Media Relations
CRISIL Limited
D: +91 22 3342 1818
B: +91 22 3342 3000
naireen.ahmed@crisil.com

Anuj Sethi
Senior Director - CRISIL Ratings
CRISIL Limited
B:+91 44 6656 3100
anuj.sethi@crisil.com


Sameer Charania
Director - CRISIL Ratings
CRISIL Limited
D:+91 22 4097 8025
sameer.charania@crisil.com


Mohan Rao
Rating Analyst - CRISIL Ratings
CRISIL Limited
D:+91 22 4097 5989
Mohan.Rao@crisil.com
Timings: 10.00 am to 7.00 pm
Toll free Number:1800 267 1301

For a copy of Rationales / Rating Reports:
CRISILratingdesk@crisil.com
 
For Analytical queries:
ratingsinvestordesk@crisil.com


 

Note for Media:
This rating rationale is transmitted to you for the sole purpose of dissemination through your newspaper / magazine / agency. The rating rationale may be used by you in full or in part without changing the meaning or context thereof but with due credit to CRISIL. However, CRISIL alone has the sole right of distribution (whether directly or indirectly) of its rationales for consideration or otherwise through any media including websites, portals etc.


About CRISIL Limited

CRISIL is a leading agile and innovative, global analytics company driven by its mission of making markets function better. We are India’s foremost provider of ratings, data, research, analytics and solutions. A strong track record of growth, culture of innovation and global footprint sets us apart. We have delivered independent opinions, actionable insights, and efficient solutions to over 1,00,000 customers.
 
We are majority owned by S&P Global Inc., a leading provider of transparent and independent ratings, benchmarks, analytics and data to the capital and commodity markets worldwide.
 
For more information, visit www.crisil.com 


Connect with us: TWITTER | LINKEDIN | YOUTUBE | FACEBOOK

About CRISIL Ratings
CRISIL Ratings is part of CRISIL Limited (“CRISIL”). We pioneered the concept of credit rating in India in 1987. CRISIL is registered in India as a credit rating agency with the Securities and Exchange Board of India (“SEBI”). With a tradition of independence, analytical rigour and innovation, CRISIL sets the standards in the credit rating business. We rate the entire range of debt instruments, such as, bank loans, certificates of deposit, commercial paper, non-convertible / convertible / partially convertible bonds and debentures, perpetual bonds, bank hybrid capital instruments, asset-backed and mortgage-backed securities, partial guarantees and other structured debt instruments. We have rated over 24,500 large and mid-scale corporates and financial institutions. CRISIL has also instituted several innovations in India in the rating business, including rating municipal bonds, partially guaranteed instruments and microfinance institutions. We also pioneered a globally unique rating service for Micro, Small and Medium Enterprises (MSMEs) and significantly extended the accessibility to rating services to a wider market. Over 1,10,000 MSMEs have been rated by us.


CRISIL PRIVACY
 
CRISIL respects your privacy. We may use your contact information, such as your name, address, and email id to fulfil your request and service your account and to provide you with additional information from CRISIL.For further information on CRISIL’s privacy policy please visit www.crisil.com.


DISCLAIMER

This disclaimer forms part of and applies to each credit rating report and/or credit rating rationale that we provide (each a “Report”). For the avoidance of doubt, the term “Report” includes the information, ratings and other content forming part of the Report. The Report is intended for the jurisdiction of India only. This Report does not constitute an offer of services. Without limiting the generality of the foregoing, nothing in the Report is to be construed as CRISIL providing or intending to provide any services in jurisdictions where CRISIL does not have the necessary licenses and/or registration to carry out its business activities referred to above. Access or use of this Report does not create a client relationship between CRISIL and the user.

We are not aware that any user intends to rely on the Report or of the manner in which a user intends to use the Report. In preparing our Report we have not taken into consideration the objectives or particular needs of any particular user. It is made abundantly clear that the Report is not intended to and does not constitute an investment advice. The Report is not an offer to sell or an offer to purchase or subscribe for any investment in any securities, instruments, facilities or solicitation of any kind or otherwise enter into any deal or transaction with the entity to which the Report pertains. The Report should not be the sole or primary basis for any investment decision within the meaning of any law or regulation (including the laws and regulations applicable in the US).

Ratings from CRISIL Rating are statements of opinion as of the date they are expressed and not statements of fact or recommendations to purchase, hold, or sell any securities / instruments or to make any investment decisions. Any opinions expressed here are in good faith, are subject to change without notice, and are only current as of the stated date of their issue. CRISIL assumes no obligation to update its opinions following publication in any form or format although CRISIL may disseminate its opinions and analysis. CRISIL rating contained in the Report is not a substitute for the skill, judgment and experience of the user, its management, employees, advisors and/or clients when making investment or other business decisions. The recipients of the Report should rely on their own judgment and take their own professional advice before acting on the Report in any way.

Neither CRISIL nor its affiliates, third party providers, as well as their directors, officers, shareholders, employees or agents (collectively, “CRISIL Parties”) guarantee the accuracy, completeness or adequacy of the Report, and no CRISIL Party shall have any liability for any errors, omissions, or interruptions therein, regardless of the cause, or for the results obtained from the use of any part of the Report. EACH CRISIL PARTY DISCLAIMS ANY AND ALL EXPRESS OR IMPLIED WARRANTIES, INCLUDING, BUT NOT LIMITED TO, ANY WARRANTIES OF MERCHANTABILITY, SUITABILITY OR FITNESS FOR A PARTICULAR PURPOSE OR USE. In no event shall any CRISIL Party be liable to any party for any direct, indirect, incidental, exemplary, compensatory, punitive, special or consequential damages, costs, expenses, legal fees, or losses (including, without limitation, lost income or lost profits and opportunity costs) in connection with any use of any part of the Report even if advised of the possibility of such damages.

CRISIL Ratings may receive compensation for its ratings and certain credit-related analyses, normally from issuers or underwriters of the instruments, facilities, securities or from obligors. CRISIL’s public ratings and analysis as are required to be disclosed under the regulations of the Securities and Exchange Board of India (and other applicable regulations, if any) are made available on its web sites, www.crisil.com (free of charge). Reports with more detail and additional information may be available for subscription at a fee – more details about CRISIL ratings are available here: www.crisilratings.com.

CRISIL and its affiliates do not act as a fiduciary. While CRISIL has obtained information from sources it believes to be reliable, CRISIL does not perform an audit and undertakes no duty of due diligence or independent verification of any information it receives and / or relies in its Reports. CRISIL keeps certain activities of its business units separate from each other in order to preserve the independence and objectivity of the respective activity. As a result, certain business units of CRISIL may have information that is not available to other CRISIL business units. CRISIL has established policies and procedures to maintain the confidentiality of certain non-public information received in connection with each analytical process. CRISIL has in place a ratings code of conduct and policies for analytical firewalls and for managing conflict of interest. For details please refer to: https://www.crisil.com/en/home/our-businesses/ratings/regulatory-disclosures/highlighted-policies.html

CRISIL’s rating criteria are generally available without charge to the public on the CRISIL public web site, www.crisil.com. For latest rating information on any instrument of any company rated by CRISIL you may contact CRISIL RATING DESK at CRISILratingdesk@crisil.com, or at (0091) 1800 267 1301.

This Report should not be reproduced or redistributed to any other person or in any form without a prior written consent of CRISIL.

All rights reserved @ CRISIL