Rating Rationale
October 24, 2019 | Mumbai
Veekesy Polymers Private Limited
Rating downgraded to 'CRISIL BB+/Stable'
 
Rating Action
Total Bank Loan Facilities Rated Rs.28.25 Crore (Enhanced from Rs.25.5 Crore)
Long Term Rating CRISIL BB+/Stable (Downgraded from 'CRISIL BBB-/Stable')
1 crore = 10 million
Refer to annexure for Details of Instruments & Bank Facilities
Detailed Rationale

CRISIL has downgraded the rating on the long-term bank facilities of Veekesy Polymers Private Limited (VPPL) to 'CRISIL BB+/Stable' from 'CRISIL BBB-/Stable'.
 
The downgrade reflects VPPL's deteriorating operating profitability, increasing working capital requirement and consequently weak debt protection metrics. Operating profitability in fiscal 2019 declined to about 5.1% from 10.7% in fiscal 2017 which coupled with increase in debt levels led to deterioration in debt protection metrics. Interest coverage declined to 1.7 times in fiscal 2019 vis-a-vis 4 times in fiscal 2018. CRISIL believes that with muted revenue growth and moderate operating profitability, financial risk profile shall remain moderate over the medium term.

CRISIL ratings on the bank facilities of Veekesy Polymers Pvt Ltd (VPPL) continues to reflect the established market position of the 'VKC' brand in the footwear segment and the extensive industry experience of the promoters. The rating also factors in the company's moderate financial risk profile. These strengths are partially offset by its working capital intensive operations and exposure to intense competition from multinational companies.

Key Rating Drivers & Detailed Description
Strengths:
* Established market position and extensive industry experience of the promoters: The 'VKC' brand has an established market position in the domestic footwear segment, with a stronghold in the southern states, and a wide network of more than 150 dealers across the country. The company's promoters have nearly three decades of experience in the industry.
 
* Moderate financial risk profile: Financial risk profile is moderate marked by estimated net worth and gearing of Rs 21.01 crore and 1.48 time respectively on March 31, 2019. Debt protection metrics had deteriorated in fiscal 2019 with interest coverage of 1.7 times.
 
Weaknesses
* Working capital-intensive operations: The Company's operations are moderately working capital intensive, as indicated by estimated Gross Current Asset (GCA) of 191 days as on March 31, 2019. High GCA days is on account of moderate receivables, GST receivable and moderate inventory maintained.
 
* Exposure to intense competition: Intense competition from multinational players necessitates constant innovation in terms of design and is expected to exert margin pressure.
 
Liquidity: Adequate
Liquidity is adequate. The company is estimated to generate cash accruals of about 4 crores over the medium term against repayment obligation of 2 crores annually. Its working capital limit of Rs 14 crores was utilised at an average of 88% during the last 12 months ended August - 2019. With increasing working capital requirement marked by GCA of 191 days as on March 31, 2019 vis a vis 136 days as on March 31, 2018, the reliance on working capital borrowing is expected to increase further.
Outlook: Stable

CRISIL believes VPPL will continue to benefit from the extensive experience of the promoters in the footwear segment and 'VKC' brand's established market position. 
 
Rating sensitivity factor
Upward factor
* Net cash accruals of above 5 crores.
* Increase in scale of operations and operating profitability

Downward factor
* Net cash accruals of less than 2.5 crores.
* Decline in scale of operations and operating profitability.

About the Company

Established in 1996, VPPL manufactures footwear and sells under various 'VKC' brands, including 'VKC Pride', 'VKC Style', 'Skalno', 'Vestire' and 'Slipon'. The company has a manufacturing facility in Calicut and sells its products primarily in Kerala, Tamil Nadu and Karnataka, in addition to many other states.  VPPL is part of VKC group and is managed by Mr. Abdul Razak.
 
The VKC group (constituting of 21 entities) set up in 1984 by Mr. VKC Mammed Koya is engaged in manufacturing of footwear under the brand name VKC. The group is sub divided in to two divisions, Division I (Div-I; constituting of eight entities) and Division II (Div-II; constituting of thirteen entities), for management ease and effective control purpose. While both divisions market its products under the brand VKC, the treasury and key operations are managed individually. The Div-I is headed by Mr. Noushad and Div-II is headed by Mr. Abdul Razak. VPPL is part of Div-II of VKC group.

Key Financial Indicators
As on / for the period ended March 31 Units 2019* 2018
Operating income Rs crore 87.02 90.35
Reported profit after tax (PAT) Rs crore (0.66) 1.27
PAT margins % (0.7) 1.57
Adjusted Debt/Adjusted Net worth Times 1.48 0.92
Interest coverage Times 1.7 3.98
*provisional

Any other information: Not applicable

Note on complexity levels of the rated instrument:
CRISIL complexity levels are assigned to various types of financial instruments. The CRISIL complexity levels are available on www.crisil.com/complexity-levels. Users are advised to refer to the CRISIL complexity levels for instruments that they consider for investment. Users may also call the Customer Service Helpdesk with queries on specific instruments.
Annexure - Details of Instrument(s)
ISIN Name of Instrument Date of Allotment Coupon
Rate (%)
Maturity Date Issue
Size (Rs Cr)
Rating Assigned
with Outlook
NA Cash Credit NA NA NA 14 CRISIL BB+/Stable
NA Long Term Loan NA NA 30-Jun-2026 14 CRISIL BB+/Stable
NA Proposed Long erm Bank Loan acility NA NA NA 0.25 CRISIL BB+/Stable
Annexure - Rating History for last 3 Years
  Current 2019 (History) 2018  2017  2016  Start of 2016
Instrument Type Outstanding Amount Rating Date Rating Date Rating Date Rating Date Rating Rating
Fund-based Bank Facilities  LT/ST  28.25  CRISIL BB+/Stable      02-08-18  CRISIL BBB-/Stable  13-02-17  CRISIL BBB-/Stable    --  -- 
            30-05-18  CRISIL BBB-/Stable           
All amounts are in Rs.Cr.
Annexure - Details of various bank facilities
Current facilities Previous facilities
Facility Amount (Rs.Crore) Rating Facility Amount (Rs.Crore) Rating
Cash Credit 14 CRISIL BB+/Stable Cash Credit 10 CRISIL BBB-/Stable
Long Term Loan 14 CRISIL BB+/Stable Long Term Loan 2.5 CRISIL BBB-/Stable
Proposed Long Term Bank Loan Facility .25 CRISIL BB+/Stable Proposed Long Term Bank Loan Facility 13 CRISIL BBB-/Stable
Total 28.25 -- Total 25.5 --
Links to related criteria
CRISILs Approach to Financial Ratios
CRISILs Bank Loan Ratings - process, scale and default recognition
Rating criteria for manufaturing and service sector companies
CRISILs Bank Loan Ratings
The Rating Process
Understanding CRISILs Ratings and Rating Scales

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