CRISIL's Customer Analytics solutions help financial institutions track and analyze customer behavior data to gain cutting-edge insights and build a comprehensive customer 360o view. Our vast domain knowledge, financial services experience, best-in-class talent pool, and proprietary tools, platforms and frameworks help organizations make better decisions for their customers.
CRISIL helps clients address challenges such as:
Improving the customer experience
Enhancing customer retention and preventing churn
Optimizing product pricing
Tailoring sales & marketing campaigns to relevant customer segments
Delivering cutting edge insights through analysis of customer behavior data